FinTech company iZettle launches TV ads aimed at SME market

FinTech company iZettle launches TV ads aimed at SME market

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Provider of payment solutions iZettle has launched "Do your thing" marketing campaign aimed at SME market. TV ads, praising the bravery of small businesses, can be watched on YouTube and will run across such TV channels as Sky News, Sky Sports, Discovery and the Food Network.

The ads show in a funny way how entrepreneurs changed history when they refused to take "no" for an answer. Three video clips (embedded below) explain how football was introduced to the world, where baguettes come from and why carrots are orange.
iZettle offers a wide range of payment solutions, designed to help small businesses grow, from card readers for smartphones and tablets to cash registers, sales tools and cash advances. The company, based in Stockholm, is a part of MCI‘s portfolio since 2015, along with such other FinTech companies as: Azimo, MarketInvoice and Dotpay/eCard.
The start of the beautiful game.

The start of the beautiful game.

  The birth of a national symbol.

  The birth of a national symbol.

Creating the carrot.

Creating the carrot.

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